As expected, the summer of 2009 simply trounced which of 2007 to turn the highest-grossing summer deteriorate ever, with box-office profits totaling an implausible $4.35 billion (beating 2007’s so-so $4.16 billion and last year’s annoying $4.14 billion). How did Hollywood conduct such considerable numbers with this summer’s fibre of failed star vehicles and a Dark Knight–less stand of odd blockbusters? Higher sheet fees, obviously! Premium-priced passes for 3-D and Imax (both real and fake) screenings helped 2009 strike a 2 percent dump in assemblage from 2008, definition studios, right away underneath vigour to tip these earnings subsequent year, have been frantically acid for brand new things they competence assign moviegoers additional for. So if the fourth dimension exists, you can substantially design Jeffrey Katzenberg to find it prior to subsequent May.
Summer’s last tally: $4.35 billion [Variety]
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Filed Under: 3-d, money, movies
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Hollywood Celebrates Another Summer of Record-Breaking Ticket Prices
